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Logo Design  |  Summer 2023 

Pillar Construction






Project Description 

Logo design for a growing carpentry and construction business



Concept Development

Concept sketches





Digital process



Final typefaces

Brando Sans was chosen for its contemporary look with its sharp edges and corners, straight stems, wide counters, and tall x-height.



My client expressed a desire for an additional typeface with a more rustic look. Veneer was chosen for its narrower width and chalky texture.


Color

Brown was chosen for its natural look, versatility, and compatibility with many other colors. 







Final Solution





Business card
Icons



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